2022 - present
Senior Product Designer
Raro Labs · São Paulo
Selected projects · 2024 — 2026
CRM platform for commercial management, with an interface for controlling marketing funds, indicators, and recent activities.
View Project
A mobile app designed to organize the full corporate expense cycle.
View Project
A product for a trading desk operating under pressure.
BBCE E-HUB is an energy trading platform.
Personal projects
Promptus is a free Figma plugin that turns text or images into high-quality AI image prompts, all in just seconds, without leaving Figma.
Open Plugin
AI Voice dictation that transcribes, enhances and auto-pastes anywhere, instantly.
I have been a Product Designer for over a decade, working across finance, education, retail, and artificial intelligence. I started as a UI Designer and Front-end Developer and never left code behind - today, that lets me move from wireframe to production interface without losing fidelity.
As a Senior Product Designer at Raro Labs and in recent projects for Banco BMG, I lead work from research and validation to pixel-perfect UI, with data-informed design. My approach combines deep research, advanced prototyping, and applied AI - using LLMs, agents, and MCPs as a creative layer in the process.
2022 - present
Raro Labs · São Paulo
2025
Banco BMG · Product showcases
2018 - 2021
Lerosa Investimentos · Finance
2015 - 2018
LUZ Publicidade · Multiple clients
2014 - 2015
Cria Editora
2012 - 2014
UOL EdTech · Educational platforms
01
Product ownership from strategy to delivery - information architecture, flows, pixel-perfect UI, and design system maintenance.
02
Qualitative and quantitative research, interviews, usability testing, and synthesis into actionable insights. Data-informed decision-making.
03
Faithful translation from Figma to code - React, HTML, CSS, and JavaScript. Reusable components and absolute design fidelity.
04
Building and maintaining scalable libraries - tokens, components, and patterns that support product and brand.
05
Integrating LLMs, agents, and MCPs into the creative process. Creator of the Promptus plugin and builder of Skrev.
06
Funnel optimization, bounce-rate reduction, Core Web Vitals improvement, and conversion-rate growth - design as a real lever.